Divya Rajaram

DIVYA RAJARAM
divya.rajaram@duke.edu (360)5255314 www.linkedin.com/in/divyarajaram
EDUCATION
Duke University Durham NC Dec 2016
Master of Engineering Management(MEM) GPA: 3.71
SSN College of Engineering (SSNCE) Chennai India May 2014
Bachelor of Engineering in Computer Science Engineering GPA: 3.84
WORK EXPERIENCE
Product Manager Intern, Videology Baltimore MD May 2016-Aug2016 ● Developed 5 new features that simplified overall user experience of our product and translated into 16% overall reduction in customer support requests ● Drafted feature specification documents for new features detailing components, design decisions, mockups, and analytical research ● Collaborated with cross functional teams to drive and implement these features to realize a 24% increase in throughput of our product
● Developed processes to track feature usage post launch using Google Analytics and Mouseflow
Project Manager, Duke Interdisciplinary Social Innovators Durham NC Jan 2016 -Mar 2016
● Led a team of 4 members from different academic disciplines to audit DISI and develop strategies to improve the performance and process flows within DISI
● Defined performance evaluation metrics and process flows for both the organization and its members
● Recommended strategies on reorganizing DISI to achieve operational efficiency and project turnarounds
Research Consultant, Digital Scholarship Services Durham NC Oct 2015 – Dec 2016
● Developed an interactive platform to publish film reviews and analysis as a part of undergraduate course curriculum using Scalar
● Aided researchers to scope their project ideas and identify potential implementation software’s
● Developed a content repository containing information and guides on qualitative and quantitative analysis software’s and implementation methods focused on digital humanities projects
● Established project management process flows which enhanced team productivity by 40%
● Published 10 product specification documents on text analysis tools used for digital humanities projects
Student Consultant, Bizwire Marketing Durham NC Sep 2015-Apr 2016
● Analyzed 10 potential social media platforms for nonprofits and identified top 5 using cost-benefit analysis
● Recommend strategies to maximize brand reach and obtained 25% reach within the target market
● Evaluated white paper publications around sentiment analysis of twitter data and recommended 3 algorithmic frameworks to create a custom sentiment analysis tool
Product Associate, Twenty19.com Chennai India Aug 2014 -June 2015
● Analyzed website’s quantitative data on usage metrics and identified 7 pain points in existing model
● Formulated 3 strategies and implemented 7 product features resulting in 15% increase in user engagement
● Ran guerrilla usability study for new features using a low fidelity prototype, incorporated feedback into product design and created documentation resulting in a 24% decrease in bounce rates
● Developed 2 on-boarding strategies to enhance user experience and observed 10% increase in response rate
SKILLS
SQL, Google Analytics, C++, HTML, CSS, UX research and testing, Collaboration, Strong communicator, Problem solver, Analytical
ACTIVITIES & LEADERSHIP
Student Member, Student Activities Committee, Duke University Sep 2015 – Dec 2016
● Organized 3 events for 150 students resulting in 80% turnout and 95% positive response for events
● Collaborated with 2 members and organized the semi-annual graduate formals for 200 people
Core Committee Member, Sports Club, SSNCE June 2011- May 2014
● Captained the women’s Table Tennis team for 3 years
● Planned the budget, organized intercollege sports festivals and managed 50 volunteers for 2 consecutive years
Co-editor, Department of Computer Science, SSNCE June 2012 -Apr 2014
 Managed a team of 8 dedicated writers and collaborated with design team to release the yearly magazine
 Co-edited and published 3 editions of the department’s newsletter