Each week in the New Tech Newsletter we feature a Spotlight Q&A with founders, angels, New Tech alumni presenters, and other people or companies in our community we believe you’d like to learn about. Reach out if you’d like to recommend a startup, founder, angel, accelerator, or New Tech alumni presenter for us to spotlight for the PNW tech community!
In this week’s spotlight we caught up with Sam Lusey, Chief Revenue Officer and partner at MindCloud.
I enjoy helping individuals and businesses expand to reach higher levels of success. The entire goal of MindCloud is to eliminate complexities in a business and simplify daily actions and workflows. Our purpose is to make your company succeed. We do this by reducing manual work, improving data accuracy, and enhancing overall productivity by automating duplicative and repetitive functions.
Why did you start your company?
My partners and I started this company to provide a simplified solution for software integration. We become your integration partner and play a vital role in taking your business to the next level.
By focusing on providing solutions for automation and scalability, we are able to assist businesses in optimizing their operations and achieving unforeseen growth.
What is one of the greatest lessons you’ve learned from being a founder/CEO?
Listening to clients’ issues and concerns and delivering the exact solutions to solve them is one of the most important lessons I’ve learned. Too often I’ve seen businesses lose this personal, customized touch. I’ve been at the adverse receipt point of this at various times over the years in different scenarios. It’s never pleasant to feel like the other party or side isn’t listening to you or comprehending the problems you face.
And with software integration and technical issues, it is particularly important to get it right. Getting this wrong can ruin an entire business or minimally throw a wrench into normal operations.
By isolating and zeroing in on the exact issue a client is encountering and tackling only that and nothing else, we’ve been able to maintain excellent customer retention and success.
What is the one piece of advice you would share today with your younger self before you started your company?
In each specialized business environment, there are always multiple complaints concerning the services related to that field. I’ve never once come across any activity where someone wasn’t complaining about at least one thing.
By going through these complaints and getting familiar with them, you can get a pretty good idea of what kind of service or product could be created to solve them.
The exact piece of advice would be to survey the field of potential customers for software integration and isolate all the pain points our competitors have failed to ease and then work out solutions for each of them.
This is what we’ve done now and it’s worked out pretty well so far.
What is something interesting and unexpected that people would be surprised to learn about your company?
One thing that’s different about MindCloud is the approach we take to integrations. Most of our competitors and similar companies will give you an integration platform that you are then required to use in order to establish your software integrations. This means that you must have at least some degree of technical skill to utilize the software program.
We bypass this and do the work for our clients by setting up all needed integrations ourselves. This makes our product available to everyone because no technical skill is required by the end user. We’ve been able to help countless individuals and businesses who otherwise would have remained stalled and unable to move forward due to a lack of technical know-how.
Reach out if you’d like to recommend a startup, founder, angel, accelerator, or New Tech alumni presenter for us to spotlight for the PNW tech community!
